Personal Branding

At Bloom, we show you how the relationship of personal branding and impression management are related. It’s about self-awareness. If you think about it, your brand is a perception or emotion maintained by someone other than you. Basically, it’s the total experience of having a relationship with you. You control the impression you make, but the community around you controls your brand. Your reputation is the greatest asset you will ever have.

Personal branding is a full-time commitment to know yourself and includes your values, passions, purpose, and how you serve others. Personal brand coaching helps you discover your authentic self and present it to the world confidently.

To build your personal brand, Treva offers 4 customized coaching programs in which you will learn how to build your reputation and increase your visibility, authority and credibility with confidence and ease both online and off.

The Personal Branding Suite

All packages are designed to give you the highest value of our time and effort in working with you. You will feel, see, and achieve results as you BLOOM into the best version of yourself. Our style is to over-deliver so that you feel confident, empowered, and ready to be the new YOU!

  • If traveling onsite – All fees, mileage, airfare, hotels, meals and transfers are the sole responsibility of the client.
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360 Reach Personal Branding Survey 

So, what do people think about you? Treva Graves, is a 360 Reach Certified Analyst and can help you understand your professional reputation and how you are perceived by others. She will administer and analyze your feedback and coach you through your results.

360 Reach has been used by almost 2 million people around the world and is installed at many of the world’s largest and most respected companies such as American Express, GE, IBM, Johnson and Johnson, Microsoft, Pepsi, Target and at universities including Duke and Harvard.

360Reach Personal Brand Survey enables you to get the true story about how you are perceived by those around you. It gives you insights you need so you can build your brand and expand your success to position you for a job, enhance your leadership skills, increase your influence, make a mark on your organization or build your business as an entrepreneur.  With 360Reach, you will gain information about your brand attributes, strengths, weaknesses, leadership competencies and team roles. You learn how your self-perceptions differ from the perceptions of those who know you.  You get the real scoop about the brand called YOU!

Over the past 10 years, Treva Graves has worked with hundreds of clients to help them understand their professional reputation and take action as a result of what they learned about themselves from this powerful survey tool. Bloom Personal Branding has a comprehensive coaching package that will help you understand your brand from the outside in so you can get noticed and build your reputation that will make a lasting impression.

In this individual package you will receive:  

  • Free initial 20-minute consultation (zoom or telephone call)
  • A 360 Reach Personal Brand Survey Account (1 year membership)
  • A custom 360Reach Reputation Report – A comprehensive 20-page reputation report with data, tables and charts to help you understand your reputation from the outside in.
  • The 360Reach Video Coaching Companion – William Arruda and Ora Shtull help you glean valuable insights about your brand that Treva will discuss during your coaching sessions.
  • 3 coaching sessions (live or virtual) with Treva to work on refining what you have learned and help you turn learning into action.  You will work with Treva to develop a brand action plan and establish your aspirations that will help you move your brand and your career forward.
  • Email access – Treva stays connected with you throughout the process. She will ensure you have what you need to get the most from this innovative program.

Cost: $1200.00

Monthly payment plans are available.

Group packages are also available for your organization with coaching.

Additional sessions available at a reduced rate for continuing clients.

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Be Your Brand – 3 Months 

This package is for the individual who wants to define their personal brand from the bottom up to RADIATE CONFIDENCE and find your “ZONE OF GENIUS” to make a fabulous impression.

 1:1 Sessions In-Person or Virtual


  • Initial call and (3) 90-minute monthly sessions or one half-day session 
  • One 30-minute phone call with Treva per month 
  • Unlimited email access to Treva 
  • 360 Reach Personal Branding Survey –  includes full report & coaching
  • Define the problem you solve and your uniqueness
  • Determine your Avatar
  • Write your Expert Bio
  • Build your Personal Brand Positioning Statement
  • Image/headshot update
  • Learn visual and behavioral communication techniques to present yourself authentically
  • Use LinkedIn to your advantage

Cost: $2000.00

Monthly payment plans are available.


The Bold Brand – 6 Months 

This package is for the individual who wants to get promoted and really make a difference. We will CLARIFY your message so you AUTHENTICALLY stand out from your competition!

1:1 Sessions In-Person or Virtual


  • Initial call and six (6) 90-minute monthly sessions or one full VIP day 
  • One (1) 30-minute phone call with Treva per month 
  • Unlimited email access to Treva 
  • All services in Basic Package plus: 
  • Treva’s eBook, Get Noticed!
  • Develop “killer” self-confidence
  • Determine Social Media strategy (channels, goals, content creation, messaging)
  • Write 4D Branded LinkedIn profile 
  • Learn 4D Post Formula for social media engagement
  • Verbal and non-verbal communication strategies for success
  • Build your brand on digital media (webinars, blogging, sharing thought leadership)
  • Lead, engage and impress on Zoom
  • Network with confidence
  • Topic of your choice

Cost: $3800.00 

Monthly payment plans are available.

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The Brilliant Brand – 12 Months 

This is a done-for-you service with tremendous value and the opportunity for a complete transformation of how you think and present yourself to the world. You will ATTRACT opportunities, BUILD your community and ACCELERATE your career!

1:1 Sessions In-Person or Virtual


  • Initial call and twelve (12) 90-minute monthly sessions or two (2) full VIP days 
  • One (1) 30-minute phone call with Treva per month
  • Unlimited email access to Treva
  • Free monthly access to join mastermind group coaching
  • All services in Basic and Bold Brand packages plus:
  • Clarify target messages and develop social media plan to reach your avatar
  • Build leadership presence to build credibility in your business
  • Perfect conflict and negotiation skills
  • Learn skills to lead effective meetings with confidence
  • Craft your Personal Brand Commercial and deliver it with confidence
  • Learn how to write the perfect speech and deliver an epic presentation
  • Speak with persuasion in conversations
  • Build amazing business and dining etiquette
  • Topic of your choice

Cost: $7500.00

Monthly payment plans are available.


Group Coaching to Build Your Brand – 3 Sessions 

Do you want a taste of what the coaching experience is like with our top coaches but aren’t ready for 1:1 sessions quite yet? Group coaching is a great way to begin!

Group coaching allows you to learn from and ENGAGE with your peers so you can GROW and THRIVE in your career. Bloom Personal Brandings’ group coaching is a fun and interactive way to learn how to solve personal branding, image and communication issues and learn valuable career advice.

Group Coaching includes:

  • Three (3) 60-minute group sessions facilitated by Treva
  • Answer questions/solve issues with group help on the spot
  • Session topics can be customized and may include:
  • Discuss and learn the “in’s and out’s) of LinkedIn
  • Build confidence
  • Headshots and brand photography
  • Body language & non-verbal communication
  • Interviewing techniques
  • Zoom image tips
  • Networking/small talk
  • Determine your “why” – values & passions and purpose
  • Create your personal brand statement & tag line
  • Speak confidently and persuasively
  • Digital presence – how important is it?
  • Develop thought leadership/becoming an influencer
  • Re-entering the workforce
  • Career transition
  • Overcoming fear 

Cost: $600.00 per person

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