Leveraging Your Online Brand

As social media trends and digital tools emerge and change on a constant basis, creating a digital branding strategy both as an individual, or as a business, is crucial for influence and credibility and your professional success.

This workshop will guide you through the important process to determine your digital influence factor and gain a competitive advantage in building a strong online presence. You will learn how to expand your thought leadership, build and nurture your network, expand your reach and attain your goals.

Business and sales professionals with an understanding of their own digital visibility are more likely to add credibility and value to their organizations and businesses.

Topics for discussion include: brand audit, determine your digital influence factor, write your 4D LinkedIn profile, brand story & tag line, learn the 4D Post formula for social media, digital tools evaluation, create captivating content, thorough review of social media channels, know how to engage with your audience, create action plans and clarify target messages, use of social media content calendars of how and when to post, learn key words for profiles and make authentic connections with hiring managers.

At the end of this learning session, you will be digitally dressed for success!

This workshop is beneficial for job seekers, entrepreneurs, influencers, bloggers, leaders, and businesses and sales professionals seeking to create a powerful digital brand.

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